About Me
I’m Shagun, a Creative Strategist with a background in journalism, communication, and design. Originally from India, I now call Berlin home.
My career began in content strategy and brand storytelling, where I built content teams, launched print magazines, and even founded a fashion marketplace. But my passion for the visual and experiential side of branding led me to pivot in 2019—expanding my expertise to design thinking, digital strategy, and brand experience.
Since returning to work after maternity leave, I’ve deepened my experience in creative strategy, brand positioning, and visual storytelling—helping brands craft compelling narratives and user-focused experiences. I thrive at the intersection of business goals, audience insights, and creative execution to drive meaningful impact.
Some of 'my' skills that make 'me' a great collaborator -
1. Empathetic
Can't emphasize enough on how being able to put myself in someone's else's shoes makes me great at thinking design, figuring challenges and drawing solutions but also a nice to have and adjusting team player.
2. Adaptable
I thrive in fast-changing environments, embracing new tools, trends, and business challenges with an open mind.
3. Nonconformist
I challenge assumptions, break stereotypes, and stand up for ideas that push boundaries.
I’m looking to collaborate with purpose-driven brands that prioritize sustainability and ethical values. If you think I’d be a great fit for your team or project, let’s connect!